Building strong partnerships for mutual success

Yokohama is proud to partner with the ATP Tour, which shares our passion for excellence, innovation, and high performance.
As the official tyre partner, Yokohama is able to connect with a global audience and our business partners in a powerful and meaningful way.

Yokohama is aiming for victory at both the Nürburgring 24-Hour Race and the Nürburgring Langstrecken-Serie (NLS). This year, the Yokohama–HRT partnership is backed by Ford Performance, the racing division of Ford Motor Company. Yokohama will supply its ADVAN racing tyres for the Ford Mustang GT3s.

Yokohama has joined forces with the Kondo Racing team by supplying tyres for the Ferrari 296 GT3 to pursue victory at the Nürburgring 24-Hour Race and the NLS.

Yokohama is the proud sponsor of the Time Attack Championships, one of today’s most dynamic and influential motorsport formats. The partnership began on the 1st of January, 2025. As the control tyre supplier, Yokohama equips two of the Club’s championships, the Time Attack Championship and the Racing Hondas Championship, with our high-performance tyres.

Yokohama Europe is a proud partner of Urban Automotive, a leading name in luxury vehicle customisation and styling. This collaboration is a powerful affirmation for our premium products, chosen to complement vehicles where performance, aesthetics, and exclusivity are non-negotiable. Together, we redefine what it means to drive without compromise.